V i v i a n  S o n g
Freelance writer
Freelance writer
The Great Canadian Sex Survey

Published in the Toronto Sun and Sun Media papers October, 2007.

Part 1 in a 4-day series

Put down the chocolate-glazed doughnut, set down the double double and throw away the remote.

Because, in the immortal words of urban poet laureates Salt-N-Pepa, we at Sun Media are sitting Canadians down to have The Talk.

Let's talk about sex, shall we?

In a Sun Media-Leger Marketing poll, 1,524 Canadians gave us a privileged glimpse into their bedrooms as well as their sexual psyche. And it turns out, we're Canucks through and through.

"We're very Canadian in how we approach our sexual life," said Dave Scholz, vice-president of Leger Marketing. "It's subdued and almost apologetic."

As in, for the most part, Canadians don't engage in amazonian sex, 78% preferring the comforts of a duvet to a beach blanket or toilet seat cover.

"Canadian sex life isn't as wild and uninhibited as we would think if we read the monthly women's magazines," Scholz said.

Where does that put us on the global map of nookie?

"Canadians tend to fall in the middle," said Alex McKay, associate editor at The Canadian Journal of Human Sexuality and research co-ordinator for the Sex Information and Education Council of Canada.

"Where we're unique is that we share with Europe a greater tolerance for different lifestyles and practices, but also share Americans' conservative views on extramarital sex."

That may be so, but among respondents polled, almost one in three Canadians admit they've had illicit trysts at some point. Two-thirds of Canadians also said cybersex is tantamount to cheating.

"Internet infidelity is huge," said Guy Grenier, a clinical psychologist in London, Ont., adding he deals with web-based cheating on a weekly basis.

Cyberspace has impacted sexuality by making it easily accessible, inexpensive and anonymous, he explained.

Meanwhile, other poll findings unveiled our collective preference for brunettes, followed by black hair, blondes and redheads.

"One group in society who's losing out on this is red-headed men," Scholz said. "While 14% of men prefer red-headed women, only 3% liked red-headed men."

Regional differences also surfaced throughout the poll, with some provinces breaking from the pack when it comes to sex buddies and number of partners.

Canadians were also asked their opinions on the acceptable timeframe before getting their groove on with a new partner, churning out some interesting outcomes.

"One of the challenges to understand is we're a pretty diverse group. People from Asia and South Asia, for example, will have more traditional attitudes towards sex," Grenier said.

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HOW LONG DOES YOUR AVERAGE FOREPLAY AND SEX SESSION LAST?

<5 min. 3%

5-10 min. 14%

10-30 min. 42%

3 min. 23%

>60 min. 6%

HOW MANY PARTNERS HAVE YOU HAD?

1 13%

2-5 33%

5-10 20%

10-20 12%

20+ 12%

HOW OLD WERE YOU WHEN YOU FIRST HAD SEX?

10-15 17%

16-20 51%

21-25 13%

26-30 2%

31-35 0%

36+ 1%

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