Yahoo: TripAdvisor releases 'transparency' report and says it rejected 1.4 million fake reviews last year

Stock image Morgan Lane

Sept. 17, 2019

TripAdvisor confirms it rejected 1.4 million fake reviews last year in a transparency report that aims to address complaints that the travel website doesn't do enough to prevent fraudulent and misleading reviews. 

In its 29-page "2019 TripAdvisor Review Transparency Report" TripAdvisor revealed that it received 66 million reviews last year.  Of that number, 2.1 percent, or nearly 1.4 million reviews were found to be fake. 

TripAdvisor says that 73 percent of the fake reviews were blocked before they were posted and that 374,220 (or 0.6 percent) made it onto the platform before being removed for fraud. 

The report comes on the heels of a damning study released by UK-based consumer group Which? Travel earlier this month that slammed TripAdvisor for failing to stop a flood of fake and suspicious five-star reviews and artificially boosting hotel properties around the world.

More at https://news.yahoo.com/tripadvisor-releases-transparency-report-says-rejected-1-4-120238142.html